Corporate slogans are a dime a dozen but often fail to accurately capture the purpose of a business. Therefore, it is refreshing to come across organizations with a clearly defined mission that is fully committed to achieving it, which is exactly the case with AlphaFlow. This dynamic tech-centric company is making waves in the industry, starting with its commitment to being the most reliable capital provider so investors can increase their loan volumes and maximize profitability.
AlphaFlow empowers its Lender Partners to take full control of their business via cutting-edge technology and a user-friendly online platform where they can fuse fragmented documents, data, and processes into a single platform. Once a Lender Partner’s loans are submitted, they can track their loan status from submission to purchase with AlphaFlow while referencing detailed financial, property, and market characteristics integral to the underwriting process. This unprecedented level of transparency, instantaneous feedback, and open channels of communication between AlphaFlow and its Lender Partners results in a streamlined buying process that provides partners with enviable flexibility when it comes to accessing the capital they need to grow and scale their businesses.
Originate Report recently had the pleasure of connecting with Dana Georgiou, SVP, Lender Partnerships at AlphaFlow, to get a firsthand account of what went into developing the unique approach in private lending, and how it is working to consistently improve its processes to deliver a better end-product to its clients.
What was the inspiration for the start of AlphaFlow?
It was really two-fold: –first, in “unlocking the world’s opaque market,” meaning what could we do to help connect the main street lender to Wall Street capital, and second, how could we do that through dynamic technology and data analytics that allowed for not only ease of use, but transparency to our client partners and our buying/investor partners. The original buyers of loans for purchase came through a retail accredited investment base of individuals that could fractionally buy in the RE investment market space known as Titan. This has now evolved to all loans meeting our buying criteria being sold to large institutional investors.
What makes AlphaFlow unique?
Transparency and speed. In other words, our Lender platform allows our partners to individually place a loan for trade or an entire loan tape and have an instant response of whether it fits our buying box. Once they submit that deal or tape, underwriting is happening simultaneously to the documents as provided, giving real-time feedback to our partners via the technology platform of any deficiencies or information needed. Additionally, we offer a “pre-purchase” review, which gives a Lender Partner confidence that if they meet all the criteria as outlined in that review, AlphaFlow will be able to trade that deal.
How does AlphaFlow ensure reliable access to capital for its clients?
We are constantly working on new capital sources. This not only allows for enhanced buying power, but each buyer may also have different buying criteria. The programs we use allow us to have as wide of a potential for securing business with our individual lender partners as possible.
What loan factors does yaour proprietary analytics system focus on to determine which loans to purchase?
Our technology platform has a loan sizer that incorporates the major parameters of our buying box. A loan would immediately receive flag feedback if it exceeded or did not meet the eligibility criteria.
When reviewing the loan collateral file, what are important details you address with potential clients?
As with most loan buyers, the experience and liquidity of a borrower are paramount. Additionally, analyzing the actual collateral/property of the loan along with the exit strategy is crucial.
How have you integrated technology to aid lenders in their business operations? What features in your online platform are particularly useful and how did you develop them?
Many loan buyers are “tech-enabled,” but AlphaFlow is a technology company that offers loan buying as one of our revenue verticals. From being able to do a single asset, to a large portfolio tape, the instant response of buying criteria and uploading documents within the portal not only creates dynamic ease for our partners but a sense of security with sensitive data information.
What plans does AlphaFlow have for the future as far as growing and scaling its business?
AlphaFlow is always looking at enhancing our technology to drive better ease of use and analytics for our partners and programs. We will soon be launching our Credit Facility that will give the private lending community access to fixed and committed capital to help stabilize and grow their business in a time where uncertainty in capital has become more of a norm than ever before.
